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Consulting and Planning
“Thanks for all your help.” It all started with a phone call before Memorial Day. My client wanted to know if I would be willing to come in to review a new project they were developing for a local...
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Marketing Lessons from a 9 year old Child
Recently my nine year old grand daughter launched a successful marketing campaign. She utilized a tried and true method of communication and the results were outstanding. This young lady loves animals...
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Show Me The Money
Cash flow is the lifeblood of any business. For those who produce work and then submit invoices to their clients the process of turning receivables into cash can often be a frustrating experience....
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“Houston, we have a problem…”
It did seem like a simple project. The goal was to produce posters which the pharmaceutical sales reps would then hang in doctor’s offices to promote their product. We discussed printing on a nice text...
View ArticleINTEGRITY OR Who DO YOU Trust?
Recently we dined at a local eatery. The restaurant had been recommended by a colleague who failed to mention one critical feature of this particular business – this is a “cash only” business –...
View Article“Printerese”
My son and his wife are both fluent in Japanese. While in college, my son studied the language and then spent several years working in Japan. My daughter in law was born and raised in Japan. Therefore,...
View ArticleWhat Price
Recently we stood in the cemetery at Gettysburg National Military Park, listening to the Park Ranger talk about the sacrifices made by the soldiers, families of the soldiers and even the townspeople of...
View ArticleINTEGRITY OR Who DO YOU Trust?
Recently we dined at a local eatery. The restaurant had been recommended by a colleague who failed to mention one critical feature of this particular business – this is a “cash only” business –...
View ArticleCAR BUYING LESSONS
A few months ago, my 2001 automobile with 228,000 miles expired on my way home from work. This presented a huge dilemma – needing a replacement and needing that replacement right now! Fortunately, my...
View ArticleMarch Madness
March Madness is upon us! That time of the year when the finest teams in NCAA college basketball vie for the national championship through a tournament of games. A time when some teams will win and...
View ArticleSpring Colors
Winter in the northeast is a rather dreary season. The bright orange and red foliage of autumn has been shed by the trees leaving just the barren brown branches reaching up to a sky which is often a...
View ArticleTrain Tracks
I live in close proximity to a very busy two-track rail road crossing. Day and night both freight and passenger trains travel this route oftentimes passing one another heading north or south. I can...
View ArticleTHE VALUE OF EXPERTISE
One of my colleagues is planning a trip to Alaska soon. In preparation for this adventure, he will purchase a new, more sophisticated camera which would better serve to capture the beauty of our 49th...
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Flag Day
I was flipping my calendar from May to June to record an appointment, when my eye noticed an unexpected holiday – June 14th is Flag Day! Although not an official federal holiday, it had earned its...
View ArticleLESSONS FROM HOME DEPOT
Recently my husband and I purchased a home. To say we are happy would be an understatement. One of the primary reasons my husband is pleased with this purchase is that he can now shop in his favorite...
View ArticleBUZZING BEES
On a Thursday evening several years ago, as I was leaving the house to go to choir practice, something unusual caught my eye when I passed by the door to the living room. There was a huge swarm of bees...
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